About KRS

India's first technology-enabled vegetable MSP platform.

Kissan Retail Sathi Pvt. Ltd. is building a direct farm-to-shelf supply chain where farmers receive guaranteed minimum prices and consumers receive price-stable fresh produce year-round.

KRS brand mark

Founding Vision

To build a system where every farmer gets a guaranteed minimum price and every consumer gets fresh produce without distress, scarcity, or middlemen.

Company NameKissan Retail Sathi Pvt. Ltd.
IncorporationRegistered, pre-revenue stage
HeadquartersOdisha, India
SectorAgriTech / Food Supply Chain
Target MarketOdisha pilot to pan-India scale
TechnologyProprietary KRS App, basic MVP live
FSSAI StatusApplication in progress
Core team expertise

Built across agriculture, technology, operations, and policy.

Agriculture & farm operations

Ground-level understanding of harvesting cycles, farmer onboarding, procurement and collection points.

Technology & app development

Digital farmer registration, MSP broadcasts, payments, retailer ordering and transparent dashboards.

Business strategy & finance

A self-sustaining operating model based on trading surplus, retailer deposits and branded outlets.

Policy, legal & compliance

Designed for government collaboration, FSSAI licensing, auditable payments and cold-chain scheme alignment.